
contributed by Colleen Roxas, senior graphic design major from Maryland
Ryan Clifford’s Design Coalition class hosted the Chat & Chew, an event for the local community of East Baltimore to discuss their opinions and perspectives about the Northeast Market.
Working collaboratively as small teams in the class, we had various roles for arranging the event. At times it was challenging to plan time outside of class to meet as small groups since everyone had varying schedules throughout the week, but we still managed to produce awesome results together!
We prepared for the event by designing screen-printed invitations inspired by the handmade vernacular signage of farmer’s markets, contacting the vendors and other neighborhood people who associate with the Northeast Market, decorating and re-arranging the gathering space, and designing questionaires for the attendees. Best of all, we all got to cook and bring in various homemade foods and beverages for the delightful buffet-style dinner. Yumm! We had steamy zucchini, chili, macaroni & cheese, corn bread, fruit salad, guacamole and dip, cheese crackers, dozens of cupcakes, cookies, chocolate fudge cake, blueberry pie, warm apple cider, half & half, and coffee.

Throughout the dinner, we mingled amongst the community residents and partners of the Northeast Market to identify the urban issues and challenges that they faced in their area, as well as their overall opinions and ideas about their experiences in the market. The turn-out was a great success and we were able to get a lot of feedback from the people surrounding the neighboring area of the marketplace.
Gathering the feedback from the Chat & Chew, we determined some goals for improvement in the Northeast Market. Some of these ideas included focusing on healthier foods, providing service for larger, diverse community, creating a more open social center for the eating space, improving the signage and way-finding system within the interior space, re-designing a new overall branding system, creating a new open, welcoming exterior display, and much more.
As we delve more into research about the history of the marketplace, immersing ourselves in further community engagement, establishing trust and exemplifying empathy, our efforts will produce lasting relationships within the community. With continual collaborative efforts in the process of social design, we hope our design proposals will start to create more of a difference for the community around East Baltimore.
View more pictures of the deliciousness from the Chat & Chew here.

Design by Colleen Roxas and Natalie Fitzgerald. Printed by Ryan von Dohlen and Cassie Johnson.